Troubled BlackBerry eyes sale

Written By Unknown on Senin, 12 Agustus 2013 | 21.29

STRUGGLING smartphone maker BlackBerry is examining "strategic alternatives", including the possibility of selling off the firm.

The Canadian firm on Monday said it had formed a committee to consider "possible joint ventures, strategic partnerships or alliances, a sale of the company or other possible transactions".

The announcement comes with BlackBerry marginalised in a smartphone market dominated by makers using the Google Android operating system and by Apple's iPhone.

A statement issued by BlackBerry said the board's committee would seek ways "to enhance value and increase scale" to help deploy its products based on the new BlackBerry 10 platform.

"We continue to see compelling long-term opportunities for BlackBerry 10, we have exceptional technology that customers are embracing, we have a strong balance sheet and we are pleased with the progress that has been made in our transition," chief executive Thorsten Heins said.

A survey by research firm IDC found BlackBerry's global market share had slipped to 3.7 per cent in the second quarter, the lowest since tracking began, while Android accounted for nearly 80 per cent.

While BlackBerry helped create a culture of mobile users who were glued to the company's smartphones, many of those customers have since moved to Apple or other smartphone makers such as Samsung, mainly using Android.

In a turnaround bid, the company unveiled its new platform on January 30, as it dropped the corporate name Research in Motion to rebrand as BlackBerry, but staggered sales launches across regions.


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